mediarithmics and Easyence merge. The group becomes the key player in Retail + Media, find out more.

MERCHANDISING by Easyence

Align your e-merchandising with your commercial strategies

+15%

in orders

+10%

average cart value

Analyse your catalog performance in omnichannel

Turn your website into a growth driver and simplify your daily life :

  • Quickly access all your e-merchandising data;
  • Deep dive your analysis : by device, by customer or store type;
  • Identify top/flop products by category and brand;
  • Detect your growth opportunities thanks to Smart Bots;
  • Prioritise actions according to your potential gain.

The best ranking to boost your conversions

Rely on Easyence Pulse AI to automatically set your ranking strategies on your category page, search engines, homepage...

Align your ranking criteria with your commercial strategies: navigation, business, product data.

Freeze the positions of your site in advance and monetise them.

Measure and optimise your ranking continuously with A/B testing.

A dynamic cross-selling to increase your average basket

Benefit from automatic product recommendations by category (search history, Pareto, price, seasonality, etc.)

Adjust your cross-selling strategies by zone: product sheet, cart, etc.

Analyze and optimise combined sales and cross-selling by category.

Measure and optimise your cross-selling continuously with A/B testing.

Personalise the consumer experience

Level up your e-merchandising by combining Easyence Merchandising with Easyence Audience to deliver a personalised experience to your consumers. Use the consumer knowledge acquired with Easyence Audience to:

  • Personalise your homepage according to your consumers' needs and desires;
  • Benefit from personalised recommendations for intentional or affinity profiles...

Hear it from those directly concerned!

"The Easyence Merchandising solution provides us with powerful analytical capabilities and gives us all the information we need to be able to make relevant decisions."

Pierre Sinturet
E-Commerce Sport Manager, Decathlon

"Easyence Merchandising gives me the moodboard of customer concerns. Behind each product, I can perform category analysis and thus diversify my e-merchandising strategy."

Samantha Scavazzin
Category and e-Merchandising Manager, Nature et Découvertes