mediarithmics and Easyence merge. The group becomes the key player in Retail + Media, find out more.
MEDIA

Make your audience
data a goldmine

One platform to supercharge media sales, grow audiences, and keep them engaged

CASE STUDY

Success Story: Building a monetisation machine

See how TF1, a leading French broadcaster, began to activate more targeted ad campaigns in its video-on-demand advertising
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Unify your tech stack for
media success

Simplify your data-driven media sales, marketing, and content strategies under one integrated platform.

Cut costs, streamline operations, and harness the full potential of your data—all while gaining deeper audience insights.

Monetise 100% of your audience

Make data a sales superpower
Give your sales team effortless access to audience insights, crafting captivating answers to advertiser briefs. Seamlessly push those audience segments through any adtech partner.
More options for more addressability
Harness powerful solutions like EDGE, contextual targeting, and Universal IDs to zero in on the right audiences.
Make collaboration a commercial success
Forge alliances with like-minded partners to enrich audience profiles, extend your campaign’s reach, and improve CPMs.
Cultivate a private garden
Advanced targeting and measurement capabilities to deliver personalised and high-value advertising.

Power your marketing with audience insights

Grow your audience, and keep them coming back
Bring in new audiences and keep existing ones engaged with data-driven personalisation at every touchpoint.
From casual viewers to serious subscribers
Create tailored onboarding journeys and upsell strategies that guide casual viewers into becoming long-term subscribers.
Remove the guesswork in content acquisition
Leverage detailed audience behaviour insights to curate content that truly speaks to your viewers.

Seamless connectivity
across the media
ecosystem

Our platform integrates seamlessly across the entire media landscape. From ad servers, SSPs, and DSPs, to social platforms, email systems, and marketing tools, our connections ensure you’re equipped for success, no matter the use case.

Why our CDP is the perfect match for media companies

Data ownership
Keep full control of your data — we’ll never use it for anyone else.
Built for privacy
Enjoy peace of mind with our European-hosted, 100% GDPR-compliant solution.
Comprehensive cookie-free solutions
Supports EDGE, contextual, data collaboration, and UIDs for maximum flexibility.
Scalable data onboarding
Onboard any type of data without compression or aggregation, maintaining quality.
Future-proof audience addressability
Use any type of ID, including PII. Employ multiple cookieless options including client- and server-side activation
Market-leading client satisfaction
Over 95% of our clients renew, thanks to our hands-on client support
WEBINAR ON DEMAND

Beyond media: Using your audience data to diversify revenue

Explore new ways to monetise your audience across subscriptions, e-commerce, CTV, and beyond.
Watch now